Category Archives: Blog

Evolution of Power Over Ethernet: Understanding PoE Standards

  Understanding the Differences: PoE+, PoE++ Type 3, and PoE++ Type 4 In the world of video production and networked devices, Power over Ethernet (PoE) technology has revolutionized the way we power and connect our equipment. By delivering both power and data over a single Ethernet cable, PoE simplifies installations, reduces cable clutter, and enhances […]

What is NDI® and When Should I Use It?

What is NDI®? NDI® (Network Device Interface) is a video streaming protocol used to transmit audio and video easily over a local network. Developed in 2015 by the company NewTek, NDI is capable of transmitting high-quality video, audio, and metadata bi-directionally with low latency over your existing local network. Since NDI sends data back and [...]

Fundamentals of XR Production

Fundamentals of XR Production   What is XR? Extended Reality (XR) is an umbrella term encompassing Virtual Reality (VR), Augmented Reality (AR), and Mixed Reality (MR), representing a wide spectrum of hardware, software, and experiences that combine the digital and physical worlds. XR production involves creating content and applications that blend real-world and digital elements to create immersive experiences […]

Upcoming Trade Shows for February 2024

This month we’re hitting the road to attend several key trade shows in our industry. It’s a good opportunity for us to showcase what we’ve been working on, see what’s happening in the industry and meet our customers and partners face-to-face. Our main focus at these shows will be showcasing our newly released PoE LED […]

Why Would You Use a Teleprompter for a Video Conference?

Using a Teleprompter System for a Video Conference In todays fast paced always online world, businesses and companies are increasingly using more and more video conferencing for meetings and announcements. While most people use either a computer, laptop, or mobile device to join a video conference, using a dedicated professional video teleprompter can help you […]

Choosing the Right PTZ Control Protocol for Broadcast and Live Stream

We break down six different PTZ control protocols to help you determine the most suitable one for your application. PTZ cameras are a popular choice for various applications, including broadcasting, live streaming, video conferencing, and security. To harness the full potential of PTZ cameras, it's crucial to understand the different control protocols available. We’ll be [...]

4 Examples of Effective Branding Using Live Streams

4 Examples of Effective Branding Using Live Streams

Digital platforms, from Youtube to Twitch, play an influential role in today’s society, making them great assets for advertising. Unlike television, social networking sites and media-sharing platforms allow you to interact and build a stronger connection with your target audiences. Live streaming further bridges the gap between you and your audience, providing you with an […]