Category Archives: Blog

What is NDI® and When Should I Use It?

OTTICA NDI HX PTZ camera.

In the world of modern video production, efficiency and quality are key. That’s where NDI® (Network Device Interface) comes in-a powerful protocol designed to transmit high-quality, low-latency audio and video over local networks. Developed by NewTek, NDI has become a game-changer for broadcasters, businesses, churches, and live production studios by simplifying setups and offering unparalleled […]

Fundamentals of XR Production

Fundamentals of XR Production   What is XR? Extended Reality (XR) is an umbrella term encompassing Virtual Reality (VR), Augmented Reality (AR), and Mixed Reality (MR), representing a wide spectrum of hardware, software, and experiences that combine the digital and physical worlds. XR production involves creating content and applications that blend real-world and digital elements to create immersive experiences […]

Upcoming Trade Shows for February 2024

This month we’re hitting the road to attend several key trade shows in our industry. It’s a good opportunity for us to showcase what we’ve been working on, see what’s happening in the industry and meet our customers and partners face-to-face. Our main focus at these shows will be showcasing our newly released PoE LED […]

Why Would You Use a Teleprompter for a Video Conference?

Using a Teleprompter System for a Video Conference In todays fast paced always online world, businesses and companies are increasingly using more and more video conferencing for meetings and announcements. While most people use either a computer, laptop, or mobile device to join a video conference, using a dedicated professional video teleprompter can help you […]

Choosing the Right PTZ Control Protocol for Broadcast and Live Stream

Person using a joystick controller to operate a PTZ camera

PTZ cameras are a cornerstone of modern technology, powering applications like broadcasting, live streaming, video conferencing, and security. But to fully unlock their potential, choosing the right control protocol is essential. From local installations to large-scale networked systems, the right protocol can streamline operations and enhance performance. In this guide, we’ll explore six key PTZ […]

4 Examples of Effective Branding Using Live Streams

4 Examples of Effective Branding Using Live Streams

Digital platforms, from Youtube to Twitch, play an influential role in today’s society, making them great assets for advertising. Unlike television, social networking sites and media-sharing platforms allow you to interact and build a stronger connection with your target audiences. Live streaming further bridges the gap between you and your audience, providing you with an […]

3 Reasons to Use a Virtual Teleprompter for Live Performance

News anchor in studio with a camera and virtual teleprompter setup

You want your content to look and feel professional, so delivering a polished, engaging live presentation has become more crucial than ever.  Whether you’re conducting a corporate keynote, broadcasting news, teaching in an educational setting, or performing in front of an audience, the quality of your delivery directly impacts how your message is received and […]

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