Author Archives: Ikan Marketing

Podcast Lighting: How to Build a Professional Setup on Any Budget

podcast lighting setup

Podcasting continues to surge in popularity, and creators are looking for every possible edge to make their shows stand out from the crowd.  While the most important factor is undoubtedly content, right behind that is production value—and lighting plays a huge role in taking your podcast from amateur to professional grade. Whether you’re just getting […]

Desk Lighting: The Key to Professional Studio Lighting

Desk lighting setup

The broadcast landscape is hyper-competitive, and creating polished, captivating content is more important than ever. While much attention is given to cameras, sets, and post-production, there’s an essential element that’s often overlooked despite its profound impact on the final result: professional studio desk lighting.  Far from a mere afterthought, strategically integrated desk lighting is a key […]

The Power of Ring Lights: Revolutionizing Broadcast Lighting

Ring lights

The quality of your lighting can make or break your content, and as the broadcast industry continues to evolve, one type of lighting solution has emerged as a game-changer: ring lights. But what exactly makes ring lights so indispensable in modern broadcast setups?  More importantly, how is Ikan—a trailblazer in the video production equipment space—pushing […]

Motorized Camera Mounts: Precision, Control, and Creativity

Motorized camera mounts

As you likely well know, the impact of every frame is significant, and achieving precision and control has become an essential requirement.  Professional-grade productions necessitate a level of finesse that traditional manual setups often struggle to deliver. Manual camera adjustments can lead to jerky movements, inconsistent framing, and other disruptions that compromise the overall production […]

Interview Lighting: How to Achieve Professional Results

An Advanced Guide to Interview Lighting

Imagine this: You’re watching an interview with a subject who has a compelling story to tell. The content is engaging, but the lighting is harsh, casting unflattering shadows across their face. Suddenly, the professionalism of the production is undermined, and your focus shifts from the story to the poor visual quality. This scenario highlights the […]

Optimizing a Multi-Camera Setup for Seamless Video Production

Optimizing multi-camera setup for seamless video production

Multi-camera video production can elevate the quality and dynamism of your content—from live events and interviews to studio broadcasts. However, setting up a multi-camera system can (rightly!) seem complex. This guide breaks down the process, recommending key equipment and placement strategies, and covering synchronization techniques (timecode, genlock, and more) for smooth operation. We’ll also explore […]

Studio Lighting Solutions for Different Types of Video Production

Studio lighting solutions and how to apply them

Every frame of a video is part of the story… But without the right lighting, even the most compelling narrative can fall flat. Studio lighting is more than just a technical necessity—it’s an art form that shapes the mood, focus, and professionalism of your production. Whether you’re designing a broadcast news studio, configuring corporate training […]

Ikan Announces Partnership with Control Concepts Supported Product Program

HOUSTON, TX, UNITED STATES, January 28, 2025 /EINPresswire.com/ — Ikan, Empowering the Future of Broadcast, announces its partnership into the Control Concepts Support Product Program with its Power over Ethernet (PoE) Studio Lighting product line. The decision to join this program highlights the mutual commitment that both companies share in supporting AV programmers in their […]

PTZ Cameras: The Complete Guide for Professional Studios

PTZ cameras

In today’s broadcast and production environments, having the right camera technology can make all the difference. PTZ cameras (Pan-Tilt-Zoom) have quickly become a must-have solution, offering high-quality imaging, remote operation, and a compact design that optimizes workflow efficiency. Whether you’re managing live broadcasts, corporate video productions, or educational streaming, choosing the right PTZ camera ensures seamless control […]

Camera Stabilizers: Improving Video Quality in Broadcast Studios

Camera stabilizers

Image quality can make or break a production.  Picture a high-stakes live interview where the camera subtly shakes, distracting viewers from the content. Now imagine the same scene with rock-steady footage that keeps the audience focused on the story.  This stark contrast illustrates the critical role of camera stabilizers in modern broadcast studios. For studio […]

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